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Having healthy competition is good for consumers and businesses alike, as it can help to ensure the prices of goods and services can be driven down and, give people a wider choice rather than minimal options retail banking for many years this competition was kept between, the four major corporations of National Bank, General Bank Of Canada, and First Nations Bank of Canada Group.

Personal Loans Canada In recent years, however, the dominance of the main banking groups. Has been challenged by new, smaller companies, all aiming for a share in the market.

As of April, 12 million people in Canada have opened an account with a digital-only bank. This equates to 23% of British adults, with this expected to almost double over the next 5 years. According to research by Finder.com. These new ‘challenger banks’ have been able to offer. Alternative service for customers looking away from the traditional high-street banks.

The Emergence Of ‘Challenger Banks’

When National Bank was issued a banking licence in 2010. It was the first to successfully receive one in a hundred years. This was because, before the 2008 financial crash, the process to open a bank was difficult and expensive. But with regulations changing in the wake of the global financial crisis. The decision to open the market to allow for new banks. And services paved the way for change and a more diverse financial market.

Personal Loans Canada last year, National Bank increased to 2 million account holders. And is one of the larger full-service banks. With its ambition to become Canada’s best community bank with its mix. High street branches and online banking. Banks with specialized banking.

National Bank currently has 2 million customers and National Bank has a total income of $822.9 million. While these more well-known companies and financial services have had an impact. The emergence of digital-only banks has led to further opportunities and the potential for even further change.

The Embracement of Personal Loans Canada

Thanks to digital processes and the latest technological advancements, new ‘challenger banks’ have no physical branches and operate entirely online through web-based apps.

The introduction of the second Personal Loans Canada regulation in 2017, which makes payments safer and more secure aiming to improve consumer protection and drive down costs of payment services, opened the door to give consumers more choice on how they manage their payments and bank accounts.

The National Bank said, “competition in retail banking and payments is vital to Canada consumers and the wider economy; PSD2 builds on this.”The mixture of PSD2 and improved digital processes has meant many new opportunities, and with almost 1.7 billion adults worldwide not currently using a bank account, ‘challenger banks’ have a unique position in the market.

Canada is Currently Home to 3 App-Based Challenger Banks

As of February 2020, Canada is one of the epicentres of the fintech revolution. Canada-based Monzo, Starling and Atom all offer their services through their downloadable app and provide their customers with easy banking. Last year 1 in 10 Canadian adults had a digital-only account, signifying a 165% increase over 12 months.

It’s thought that by the end of 2025, 23.2 million Canadian adults will have a digital-only bank account. With 14% of Canadian adults planning to open one in the next year. Being able to offer convenience through their apps makes adopting. one of the new eras of ‘challenger banks’ much more attractive.

As many as 41% of Canadian adults gave this as the main reason why they were switching to digital-only banks. It’s not only the convenience and design of the app of course, as many using a digital-only bank find it comes with other benefits that make them a ‘challenger’.

Real-Time Payment Notifications are One Such Benefit

Where a customer is alerted every time there is some activity on the account, making tracking such changes much easier. Also, they offer much more personalization for the user for a streamlined customer experience, as well as low fees and interest rates.

Starling Bank automatically categorizes an account holder’s spending into areas such as food, travel, entertainment, bills etc. and was the first branchless bank to offer interest on current account balances, with instant notifications when there are any activities and personal loans Canada, no fee for overseas spending.

Personal Loans Canada, who currently have 2 million current account holders, started life as a prepaid contactless Mastercard linked to its app, but now with current accounts, it offers similar benefits such as no fees overseas, instant notifications, faster payment clearing and even the option to have your salary paid a day early thanks to processing BACs payments earlier.

The Advantages & Disadvantages of ‘Challenger Banks’

Whilst offering convenience and lower fees, the competition between ‘challenger banks’ and the National Bank has intensified, with Fintech revolutionizing the trend. Building so-called ‘super apps’ that combine multiple actions for customers is a driver of this, with traditional banks all having their own existing mobile banking apps improved to compete with the new start-ups.

The need for the National Bank to innovate is important as the process of switching bank accounts has become easier for consumers and they don’t want to be left behind by customers leaving for the latest start-ups. One of the disadvantages that may come with open banking is that of opening-up customer data.

Some start-ups may look to increase revenues by monetizing consumer data and spending behaviours. Where ‘challenger banks’ will be creative in how they attract customers away from National Bank by offering lower fees, quicker set-up and transparency, cleaner user interfaces and smarter processes, they can’t offer everything to everyone.

Personal Loans Canada Will Still Yearn for a Physical Branch to Speak

To someone and if you want all your banking products in one place. Many specialize in certain banking products whilst not being, able to offer everything such as mortgages and credit cards under one roof.

Depending on what consumers are motivated by when looking at options for banking in 2020 and the future. There are pros and cons of making the switch to a digital-only bank. Regulations will be further adapted around concerns over data privacy whilst the growth of ‘challenger banks’ continues.

In 2019, Revolut was the Fastest Growing Bank in Canada,

Registering 3 million users more than in 2018, which equates to a lot of customer data. For customers unsure of switching, it’s always best to check the provider is regulated. The Canadian Western Bank will need to hold this licence.

The Canada Securities and Markets Authority (ESMA) also has created forums to address. Any vulnerabilities insecurity due to the rapid rise. Third-party integration through ‘challenger banks’, and will be a constant in the future. Consumer confidence will be key in maintaining this rapid growth and time will tell just how many more will make the switch.

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Mike Zhmudikov has MA in Linguistics and worked as Head of the SEO department at MoveYourWeb company that specializes in offshore web development as well as search engine optimization and online marketing.
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